WE EXCEED OUR TARGETS
"The market research was enlightening and gave us the motivation to work more, especially with the targets that we set with Refilwe."
CREATION of PROCESSES
"We’ve enjoyed having access to an expert in the specific field of business we’re in, to give us advice from her experience. The most effective tools we have gained and used are the Buyer Persona Profiles, the STP (Segmenting, Targeting, and Positioning) table, and the creation of processes for each activity related to how we run our business on a day-to-day and long-term."